Certificate in Coaching for Managers and Executives

Structure and contents

To ensure you develop the best skills, the Certificate in Coaching Programme includes knowledge and research from various academic fields.

We take a pragmatic approach to teaching that combines various methods, including face-to-face training, group sessions, mentor coaching, supervision in small groups and online learning. All elements are compulsory and contribute to your overall development, so you can successfully integrate both theoretical knowledge and practical skills.

The programme consists of:

• Four modules rolled out over nine days – with the entire group
• Observed coaching sessions (during some modules) plus one online session in small groups with a faculty member
• Two mentor coaching  sessions in small groups (3.5 hours each) with mentoring and supervision from faculty members
• Online learning with videos to review theory
• Three written assignments
• Training  in small groups between modules
• Studying training manuals, books and relevant articles

Module 1 is a three-day session; the other three modules are two days each. Before participating in modules 2-4 and taking the exam, you must have reviewed all online material. 

Module 1 - topics

• What is coaching and what is it not
• A model for the coaching conversation
• The coaching mindset
• Training with feedback

Module 2 - topics

• Systemic key concepts in coaching
• Active and attentive listening
• Powerful questions
• The coach's position in the conversation

Module 3 - topics

• Coaching modes – the meta position
• Tools for creating deeper insight and change
• Coaching in leadership
• Psychological mechanisms

Module 4 - topics

• Values and motivation
• Intuition
• The premises of change
• From feedback to feedforward

To ensure you get the most out of the course, the teaching focuses on learning through practical training, with the theory naturally woven in. We create a psychologically safe group (normally with 15-18 participants) in which you can develop as a human being and acquire the various coaching skills you need for effective and authentic coaching. We provide feedback to practical training and give individual support to ensure you achieve your personal goals.

Through the course, you will acquire the tools you need to use coaching in many different contexts. You will master the coaching conversation, as well as other essential coaching skills, such as the ability to listen and ask effective questions in different situations.

Training with feedback
In module 1, you have your first coaching session with feedback. In the following modules, you practice your coaching skills and receive individual feedback from faculty members.

In between module 2 and 3, you participate in an observed online session in small groups. Each participant coaches one of the other participants for approximately 30 minutes and then receives feedback from their fellow students and faculty. 

In the two coaching sessions after module 3 and 4, you meet online with 3-4 other participants and a mentor. Together, you work to integrate your coaching competencies and improve your skill level. 

Online learning 
In preparation for each module, you watch videos that present the theory to be covered in that module. 

Training groups 
Each participant is affiliated to a training group. These groups are formed in module 1 and meet at least once between each module for approximately 3 hours to practice, train and exchange experiences.

Written and practical examination 
The examination takes places 3-4 days. In total, you should allow two half-days for the process.

The written examination takes place on the morning of the first day. The practical examination is held over the following days. During the practical examination, you must coach one of the other participants for 25 minutes, with two faculty members present. You then receive thorough feedback. 

If you pass the examination, you will have the title “Certified Coach from the Danish Association of Managers and Executives”.

The faculty
We want you to get the best possible training, so you can reach your full potential as a coach. Our faculty team of coaches are all ICF-certified and have taught together for many years. The Head of Faculty, Annette Kledal, is one of the few coaches in Denmark certified at the highest ICF level (MCC). 

During the program, you also work with teaching assistants. Their role is to provide individual feedback and support to help you maximize your learning. Teaching assistants are also present at some group meetings.

Practical information 
The tuition includes 75.5 hours of ICF-approved teaching, course materials and evaluation. It is important that you attend all days of the course, so please reserve them in your schedule.

Training times

• Modules: 9.00-16.30.
• Online sessions: 9.00-12.30 or 13.00-16.30. (Until the programme starts, please reserve the entire day on the three specified dates.)
• The written examination (online): 9.00-12.00. 
• Oral examination: The date and time of the oral examination is determined approximately two months before. Please reserve all dates until the final examination plan is in place.

Please be aware that all modules, observed sessions, mentor coaching sessions, online learning videos and written assignments are compulsory. If you are unable to attend on one or more days, we can usually offer replacement teaching at an additional fee.

When you pass the examination, you will receive a diploma that says "Certified Coach from the Danish Association of Managers and Executives". You will receive a digital course certificate, that you can add to your LinkedIn profile, download and print and share on social media.

In order to take the examination, you must document in your coaching log that you have coached a minimum of 10 hours from the beginning to the end of the education and have received a minimum of five hours of coaching. All assignments must be completed, and you must have participated in all mandatory classes.

Our “Certificate in Coaching for Managers and Executives” programme forms the first part of ICF's Level 1 accredited programme.

 You can read more about our ICF ACC Level 1 certification package here.

The best way to truly understand the power and value of coaching is to experience for yourself how a professional coaching session can help you learn and develop. Therefore, we recommend that you take individual coaching sessions with one of our highly qualified faculty members. 

As a participant in the “Certificate in Coaching for Managers and Executives” programme, you get a special price of DKK 1,790 excluding VAT (per session) when purchasing a minimum of three sessions.

Annette Kledal, Head of Faculty
Annette Kledal, CEO of Expand, is an ICF Master Certified Coach, MCC. She also has a Master Practitioner Diploma in Systemic Team Coaching from AoEC and a Diploma in Coaching Mastery from ITS. In addition, Annette is an NLP Trainer and a trained systemic consultant from DISPUK. She has coached managers and teams, and educated coaches, for more than 20 years. 

Annette founded Expand in 1998 and became an ICF-certified coach in 2006. Before changing careers in 1998, she was a dentist with a private practice.

Christophe Kittel
Christophe Kittel is an Associate Certified Coach (ACC-ICF), International Systemic Team Coaching Certified (Academy of Executive Coaching). He also has a master's degree in International Business and Corporate Finance.

Christophe focuses on leadership development and cross-cultural challenges. He has had an international career, working for more than 25 years at corporate level for a number of companies, including L'Oréal.

Michael Skjøt
Michael Skjøt is an ICF Professional Certified Coach, PCC and International Systemic Team Coaching Certified from the Academy of Executive Coaching. He has 20 years of experience in international managing operational functions with many employees. His previous positions have included vice president at A.P. Møller-Maersk and director at SAS. 

Michael has a diploma in management training and management from IMD and London Business School. He obtained his first coach certification in 2003 and has long experience in manager/specialist coaching, executive coaching and coach training for managers.

I have already taken other coaching courses, why should I take this particular coaching programme?
You will benefit from this programme if you want a comprehensive coach education with the opportunity to integrate the skills in your everyday life. Also, as an International Coaching Federation (ICF) approved programme, it gives you the possibility to achieve international certification.

How does the coaching programme differ from other coaching programmes?
We have an extra leadership dimension to our coaching programme. As a result, you get both effective leadership development and an educational foundation for your own practice as a coach. In addition, the training is approved by the International Coaching Federation (ICF) giving you the possibility to receive an ICF certification. To ensure you get the best possible individual feedback and development, you will be part of a small group with a maximum of 18 participants and will work with our faculty members, who are among Denmark's most experienced and highest certified coaches.

What may I call myself after passing the exam?
After passing the examination, you will be a “Certified Coach from the Danish Association of Managers and Executives”, who graduated from an ICF Level 1 approved programme.

How much time should I allow for preparation during the programme? 
Depending on your level of ambition, you should allow 40-60 hours for preparation during the programme. This time will be spent on meeting in training groups, coaching practice, watching preparation videos, completing small written assignments and reading.

What does ICF mean? 
ICF stands for International Coach Federation, which is the world's largest international coaching organization. Our program is approved by the ICF and is part of its Level 1 certification. 

How do I become an ICF-certified coach? 
You can become an ICF-certified coach at the level of Associate Certified Coach, ACC, when you meet the following requirements:

• Minimum 60 hours of coaching training (obtained with this programme)
• Coaching for a minimum of 100 hours as documented in your coach log
• A total of 10 mentor coaching hours (seven hours are included in this programme)

We offer a certification package that includes three hours of mentor coaching and the examination. You can find further details about the certification package here.

What do I do if I am prevented from attending one of the teaching days? 
Participation in all teaching days is a requirement if you want to take the exam. If you are unable to attend parts of the programmecourse, we will always try to provide substitute teaching (at an additional fee) to ensure you meet this requirement. If you are forced to discontinue the programmecourse, we cannot defer your participation to a later date free of charge or issue a refund for missed course hours.